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Mike Orren
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Content management sys...
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Growing Audience
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Entrepreneurial Journos
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Mike Orren's Page
Profile Information
- Job Title
- Publisher
- News Organization
- Pegasus News
- Bio
- Founder / head windmill tilter of online-only news experiment turned real business, Pegasus News in Dallas / Fort Worth, Texas. We started with a plan in 2005, launched a mini-site on local music that year and then grew it into the originally-planned local news and info site in December of 2006. In July of 2007, we sold the business to Fisher Communications, but stayed on board to lead the growth and eventual expansion. Fisher is nurturing us through the growing pains and once we get the business model refined, we'll look to other cities.
Our big differentiators are:
- Hybrid of staff, content partner, aggregated and user-gen content. (About evenly distributed.)
- Care about data as much as narrative.
- Use the data to customize local and neighborhood content and advertising via our own little magic gizmo called The Daily You.
- We're real people and a part of our community first, and mediati second.
I've been blogging about this stuff since August, 2004. I'm ecstatic to finally see a community like this dedicated to making it real, without worrying about awards, sponsors or control.
- Web site
- http://pegasusnews.com
- Twitter URL
- http://cantbebotheredwithtwitter
Mike Orren's Blog
Party like it’s 1997
Originally posted on Square Pegs
I'm pretty sure it was 1997 that I built the first version of the D Magazine website, although the Internet Archive only shows caches back to late 1998.
At any rate, even though it was barely a decade ago, I'm probably glad that there's no evidence. To my recollection, it would be laugh
… ContinuePosted on June 17, 2008 at 12:07pm —
Search, data and the responsibilities of news orgs
Originally published on our Square Pegs blog
I've had a couple experiences in the past couple weeks that have made me think hard about the consequences, intended and not, of how technology-- particularly search -- and news interact.
<hr>
The first came a couple of weeks ago when I was set upon at a conference by a fairly prominent broadcast journalism producer. See, three years
… ContinuePosted on June 17, 2008 at 12:00am —
The wrong way to protect community
As our regular readers know, our user comments which are (at least compared to a lot of local sites) active, vibrant, mos… Continue
Posted on May 29, 2008 at 12:11pm — 1 Comment
An experiment in mixing social networking with local news
Welcome to the social (calendar/mixer/news/disease, etc.)
Posted on February 26, 2008 at 11:00pm —
Collaboratition presentation
Lots of what I said isn't in the slide, but still some germane material about collaborating in the wired world.
Click to advance the slides.
UPDATE: Space here is small for the graphs. Larger version here. Continue
Posted on February 25, 2008 at 4:00pm —
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